Mobile design is hard, and there are many challenges to talk about. When deciding between mdot, RWD or Mobile First, you probably read a lot about media queries, box-shadows, javascript support and more.

However, your mobile design decision also comes with performance implications. Each design philosophy has some obvious and some less obvious bottlenecks. Do you redirect three times before getting to your mdot site? Does your mobile page weigh 2 MB because of its responsive design? Does it take forever to enhance your mobile first site on a desktop?

This session will go over the main bottlenecks each approach has, and offer some do's and don'ts. We'll take apart some real world websites, share some tricks and browser implementation insights, and show what was the RIGHT way to do things.

By the end of the presentation, you'll be able to factor performance into your mobile design decision, and know how to make your mobile website - regardless of how you designed it - as fast as it can be.

One web! Responsive web design! Mobile first! Inspired by the amazing talks you've heard at the mobile web conference, you return to work ready to tackle your next big mobile web project. Wow, it's a Fortune 500 company! "They thought that newspaper project was cool," you tell yourself, "wait until they see what we do with this!" You're going to change the world!

Wait, what do you mean mobile isn't part of the web division? They call this a budget? And who are these other jokers you have to deal with in eCommerce?

In this presentation, we'll arm you with an awareness of some common pitfalls you may face when dealing with enterprise clients, and show you some strategies to combat or avoid them, so your next project emerges as a shining beacon of mobile web innovation.